First showcase and successes

We study the market and the technological evolution that at the time was just at its beginning (but even today it does not seem to have stopped!). Meanwhile, in those years something changes drastically and globally: a new medium transforms the communication habits. Internet gives our project a new showcase with no geographical or cultural boundaries, so we put online our first website. A small space where we promote steam cleaning and the best products to use it, with a focus on Made in Italy.

Since then, everything has changed fast. Our idea takes shape, investments and passion quickly are transformed into achievements and new challenges. Finally our project becomes a benchmark for every application of steam cleaning and its principles.

Steam cleaning meets the car washing industry

After more than a decade the ideas grow, evolve and improve. Between 2008 and 2009 we become aware that steam potential has not yet been thoroughly studied to be applied to car washing, nor it has been really exploited. Year after year traditional car washing methods with high pressure cleaners, rollers and other standard solutions continue to waste tons and tons of water. This is the awareness that moves us to elaborate our first study of feasibility and effectiveness aimed to create tools dedicated to the car washing… Also keeping in mind another well-established principle: we try not to limit our research to something too specific, because it would also limit the diffusion of the solutions and their market.

For us steam cleaning also means versatility. At the beginning of our path there was many closed doors. Maybe this happened due to skepticism or… who knows what else? But at the end, thanks in particular to the concrete value of our ideas (and maybe to our perseverance) we can say that we won: foremost against skepticism, but not only. In 2009, our first line of steam cleaners for cars was born.

Much more than machines. It’s about knowledge and training

Without ever stopping to move on, we keep an eye on the future and another on the past. We always look for something new, something to improve: in particular, we want to make our customer’s task easier, more efficient, more effective. With this perspective we continue to work restlessly, especially behind the scenes. We collect (and always ask for!) all the opinions and comments that our customers provide us, so that we can understand where and what we need to improve. At the same time it becomes clear that customers need more help to be successful in this industry which becomes more competitive and evolutive day after day, by embracing steam cleaning. Here comes another intuition that changes the scenario, again. We do not want to be just equipment providers: for us, to give knowledge and education is even more important. This permits our customers to gain all the know how needed to break into a new market where professionals are increasingly demanding.

09Evo Series, DettaglioAuto, patents

From here onwards the project goes on – it is a rush! And we keep listening our customers. Meanwhile the steam cleaners line evolves: sometimes evolution means simplification, in order to obtain the best performance, along with portability and usability. After some prototypes and many tests, we launch 09EVO line.

Reinvigorated by the success achieved in the car industry, we understand the importance of giving a specific name to everything that is part of this industry. A specific name that must be perceived as its reference point: synonymous with absolute quality and professionalism. This is the reason why we create the DetailAuto division. With a dedicated website and an accurate study of products and accessories, DettaglioAuto becomes the only brand which can offer cutting edge technologies and professional know-how in any aspect of car washing industry.
Not only that: we also obtain patents for two simple yet revolutionary ideas applied to line 09EVO.

Patent #1421402: Connection system SK09: It allows to separate or combine, when needed, two machines (steam unit and wet&Dry unit). This makes the mobility/portability much easier.

Patent #1421719: Led Light (DLS) on each gun (for exterior steam tube and interior steam and vacuum tube).

What we mean by quality. And the story continues

We had achieved many goals since we had just that old computer and a black desk in our bedroom. But what interests us the most is always what is next to come: quality for us does not just mean “create something good and sell it.” Quality is not only a material achievement, to be considered just in terms of machinery and other things, but a principle that constantly inspires our work physically and mentally. Especially when we work on it internally with our team to improve procedures, the relationship with customers, the exchange of information.
That is why we pursued the tangible application and recognizability of this idea of quality with another long journey that started in 2016 and lasted for almost 1 year. This journey did not just give us a certificate, but a new perspective on doing our work. In 2017 we got the ISO9001.
This is not a final goal, it is another important step: we will continue to work with you and for you to build a future where we will be protagonists. Together.